Jimmy Choo is an famous luxury lifestyle brand specified by an endued sense of glamour and a convinced sense of style.

The brand draws its bases to a tailor-made cobbler named Jimmy Choo, based in the East End of London in the early 1990s, who provided to the global jet set, letting in Princess Diana. The Jimmy Choo company was founded in 1996, when Tamara Mellon, OBE, then an accessories editor at British Vogue, discovered Mr Choo and recognizing a niche in the luxury shoe market, she established the Jimmy Choo brand. Mr Choo’s niece, Sandra Choi, joined the business as Creative Director.

A innovator in the art of celebrity dressing, Jimmy Choo was between the first to bring shoes and handbags to Hollywood where the red carpet proved to be the ideal runway for the brand. Today, Jimmy Choo can be seen on style icons from celebrities to royalty, musicians to heads of state.

The brand’s reputation as a celebrity favourite helped to fuel its rapid expansion. Its iconography was further defined by the bold and dramatic advertising portraying glamorous but strong women in towering heels and luxurious handbags, captured by photographers such as Mario Testino, Terry Richardson and Steven Meisel. JIMMY CHOO is introducing the advertising campaign for the AW12 collection fall 2012.
This hot photo shots are by photographer Terry Richardson with  models Querelle Jansen and Jonas Kesseler recline in the backseat of their antique Rolls Royce Phantom V, in scenes inspired by the rock and roll glamour of the late 1960’s. See some hot pics of Jimmy Choo AW12 Autumn/Winter Collection 2012

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